What is quality Of Service ?
Quality on the one hand is the level which a
company demands of itself in order to satisfy the customers. On the other hand
quality is a scale by means of which you can see to which extent this level is
really reached.
In hotels and gastronomy quality refers on
the one hand to the product and on the other hand to the service. Quality is
defined by the target guest group, the demand of these guests and by the way to
correspond to this demand.
In view of the many different needs, each
company has to choose a special target group for offering the services. The
quality of the service is determined by the expectations of the target group.
The quality corresponds to the expected level
if it corresponds to the expectations of the target group. McDonalds is
offering quality at a price of LE 15,-- and Maxim´s at a price of LE 500,--.
The level has to correspond to a certain price which the guest is prepared to
pay in view of his requests and needs.
It must be guaranteed
that the performance level is granted always and anywhere. For example one
restaurant of a chain must not have a better offer than the others or the
reception in a hotel must not be better in the morning than in the evening.
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